SharpSpring: A Top-Rated All-in-One Marketing Tool
As a SharpSpring Silver Certified partner, we were thrilled to hear (and not at all surprised!) that they were recognized by TrustRadius as a Top-Rated All-in-One-Marketing Tool for 2019. This is SharpSpring’s second TrustRadius award. SharpSpring was also named by TrustRadius as a Top-Rated Marketing Automation Software earlier this year.
Reducing the Tech Stack
As marketers it can be difficult, not to mention costly, to jump between the different platforms in your tech stack all day long. One of our favorite things about SharpSpring is being able to tackle multiple aspects of digital marketing without ever opening a new tab.
Before selecting SharpSpring for our marketing needs, we extensively researched other platforms and weighed the pros and cons. We chose SharpSpring as it has the tools needed to make the marketing and sales process professional and seamless with behavior-based emails, easy to use forms, and their visual workflow builder, among many other features that we absolutely love.
Marketing Automation for SMBs
A critical component for Upstart Group in choosing and recommending SharpSpring is the open API makes it easy to connect with other tools and customize integrations to match data needs. For SMB’s it’s essential to build an effective tech stack for marketing but the price jump for API access in many other tools has a bottom-line budget impact. SharpSpring’s business model of partnering with agencies like ours and offering enterprise capable tools that don’t break the budget is why we landed on SharpSpring. Plus, the ability to scale makes it a great fit for companies of any size, so you never have to worry about growing out of it and transitioning to a new platform.
In our work with SMBs we encounter a multitude of great tools, many of which integrate with SharpSpring. What we encourage our clients to do is evaluate and choose tools based on company-wide data management requirements, functional marketing and sales requirements, actual costs to implement/run, and right-sizing martech budgets based on current needs and future scalability.
If you’re interested in learning more about SharpSpring and evaluating how automation and technology can improve your marketing success, reach out to us today.
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