Marketing Services, Tools, Lead Generation

PUTTING THE LIFE
BACK INTO LIFE SCIENCES

Your life sciences company faces an array of scientific and competitive challenges in getting your innovations to market.

These challenges can become roadblocks for establishing the revenue-growth engine you need to position your organization in the life sciences segment, for engaging your current customers and attracting new ones.

Upstart Group distills the complexities of life sciences into business-building strategies and programs that drive results and maximize your reach – from conception and discovery to expansion. It’s this combination of focused capabilities and fractional marketing services that uniquely position Upstart Group to deliver scalable growth plans that put the life back into your life sciences business.

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CONCEPTION TO EXPANSION

Some of the challenges your company may encounter along the way:

  • Managing Enormous Amounts of Data
  • Efficient Time Management of the R&D Process
  • Continuous Testing for Mandatory Claims Substantiation
  • Securing Regulatory Clearance and Maintaining Regulatory Compliance
  • Leveraging Technical Advancements in a Timely Manner
  • Developing Competitive Marketing Strategies and Tactics

COMPLEX TO COMPELLING

In marketing life sciences, you are inundated with information from the bio-medical world, associated scientific/technical industries and colleagues in your company. We have the expertise to pinpoint the most critical content to consider when developing performance-driven strategies, including analysis for: FDA claims substantiation, CLIA, OSHA, AMA, pre- and post-clinical trials, dosing, operational ISO, GMP device master records and other communication sources.

  • Together, we can accelerate your go-to-market strategy and realize your vision
  • Avoid ‘cease and desists’ of your marketing and sales materials
  • Collaborate to help you refine your problem-solving methodology

Our CMO consultants and team of marketing experts have extensive backgrounds transforming the complex into clear and compelling strategies which you can use to Go Farther, Faster®.

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LOCAL TO GLOBAL

Working in international markets, as you know, presents additional challenges such as:

  • Cultural Fabric
  • Political Environment
  • Technology Platforms
  • Regional Dialects

These additional layers must be incorporated into your marketing strategies to reach and correctly speak to these specific customers. Our global experience gives us the ability to assist you in creating plans and tactics that encompass crucial areas such as clear language translation, cultural adaptation and international medical advisory organization requirements.
Together we can fuel marketing and ramp-up your revenues from local to global.

STARTUPS TO ESTABLISHED

Our CMO consultants and fractional marketing services are backed by a virtual team of experts that flex to fit your unique requirements. We have a passion for success, an entrepreneurial spirit and the courage to take risks. We work with a lot of fast-paced industries and have the depth of knowledge necessary to help you get the results you want. Our breadth of clients range from life sciences and healthcare organizations, high-tech companies, professional services, construction and manufacturing firms.
With more than 20 years of experience in the life sciences marketing segment, our CMOs and executives have worked with organizations like yours across the nation and around the world. We have provided concentrated marketing services to these categories:

  • Biotechnology/Wellness & Nutrition
  • Medical Devices
  • Diagnostics
  • Digital/Wireless
  • Healthcare, Healthcare Services
  • Medical Software
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LET’S START BRINGING YOUR LIFE SCIENCES MARKETING TO LIFE!

Our free marketing session gives you strategies specific to the life sciences segment that can be executed today. It includes up to 1 hour of one-on-one consultation, an agenda that is all yours, and 2 - 4 actionable steps. What life sciences marketing challenge are you solving for?

Book a strategy session today