New Year, New Strategic Plan for 2019
It’s that time of year again, you’re wrapping up last year’s goals and setting your sights on 2019. Whether you’ve already started on your 2019 plan or you’re just beginning, it’s time to kick your strategic planning into high gear for maximum business growth in 2019.
Strategic Planning: Where to Start?
We suggest beginning with the most important things you need to accomplish in the coming year—your biggest challenges and opportunities—before drafting your plan. If you have remaining goals from 2018 that weren’t addressed, don’t forget to include them in your 2019 planning if they are still relevant.
After the plan is outlined you should develop a budget that is built around supporting the goals laid out in your plan.
The Strategic Planning Process
Accelerate your growth through preparation that defines your objectives and creates a detailed roadmap of how to get there.
This strategic planning process takes a goal-driven, problem-crushing approach to success for the new year:
- Gather your team members to discuss and plan 2019 as a team.
- Make your number one problem or opportunity your top priority.
- Prioritize ideas over costs by setting a budget that supports your goals.
Next step: Marketing Planning
Once you’ve got the 2019 objectives for the company hammered out, it’s time for Marketing to develop the plan to support those objectives. The same goes for Sales, Finance, Ops, HR, etc.
Marketing touches every part of a company (yes, even Finance: your invoices and statements are branded, aren’t they?) so it’s important that Marketing look at each objective to determine how best to support achieving those goals. Need help filling in the blanks for a successful 2019? Schedule a free consultation with one of our experts.